Cyclotricity Under New Ownership: A New Chapter for Electric Bike Conversion Kits

Cyclotricity is entering an exciting new chapter as the business continues under the ownership of Ebike Factory Ltd. Known for providing electric bikes and conversion kits to UK cyclists since 2010, Cyclotricity is moving forward with a renewed focus on affordable electric cycling, product accessibility and customer support.

The transition marks an important development for the brand while maintaining the products, expertise and customer relationships that have helped establish its presence in the UK electric cycling market. For existing customers, the message is clear: Cyclotricity continues to trade, and existing orders and warranties remain honoured. For new customers, the company aims to make converting a conventional bicycle into an electric bike more accessible.

In this article, we explain what the new ownership means, what customers can expect and how Cyclotricity plans to develop its range of electric bike conversion kits.

A New Chapter for Cyclotricity Under Ebike Factory Ltd

Cyclotricity has announced that its business is now operating under Ebike Factory Ltd following a corporate restructuring. The new company has taken over the Cyclotricity brand, products, inventory, and operations as part of this transition. The former holding company, Cyclotricity Ltd, has been wound down following the transfer.

However, the transition does not mean that the Cyclotricity brand has stopped trading. The business continues to operate with the same team, products and commitment to serving its customers. The transition provides an opportunity to strengthen the company's direction while continuing to support cyclists who want practical and affordable electric mobility solutions.

Customers can read the complete details in Cyclotricity's official new ownership announcement.

What Does the New Ownership Mean for Existing Customers?

A change in business ownership can naturally raise questions, particularly for customers who have already purchased an electric bike, conversion kit, battery or replacement part. Cyclotricity has confirmed that its existing customer commitments continue under Ebike Factory Ltd.

Existing Orders Will Be Honoured

Customers with open orders do not need to assume that their purchases have been cancelled because of the ownership change. Cyclotricity has confirmed that outstanding orders remain valid and will continue to be handled under the new ownership. If you have a question about an order, you can contact the customer support team through the website.

Existing Warranties Remain Valid

Customers who purchased products before the transition can continue to seek support for eligible warranty issues. Cyclotricity has confirmed that Ebike Factory Ltd will honour existing warranties, provided they meet the applicable warranty terms. Customers can review the Cyclotricity warranty policy for information about coverage, exclusions and the claims process.

The Cyclotricity Brand Continues

The Cyclotricity name remains part of the business. Customers can continue to explore its products and access information through the existing website. The transition is therefore a change in ownership and corporate structure rather than the disappearance of the Cyclotricity brand.

A Stronger Focus on Electric Bike Conversion Kits

One of the key priorities under the new ownership is a greater focus on electric bike conversion kits. Rather than requiring cyclists to purchase a completely new electric bike, conversion kits provide a way to add electric assistance to a suitable bicycle they already own. This approach can be particularly useful for people who are happy with their current bicycle but want additional support for commuting, longer journeys or hilly routes.

An electric bike conversion kit typically includes components such as:

• An electric motor
• A motor controller
• A pedal-assist system
• A handlebar display
• Electrical cables and connectors

A compatible battery is also required to power the system and may need to be purchased separately, depending on the selected package. Cyclotricity offers several conversion options designed for different riding requirements. Customers can explore the available products in the electric bike conversion kit collection.

Explore Cyclotricity's Electric Bike Conversion Kit Range

Cyclotricity's conversion kit range includes front-drive, mid-drive and rear-drive motor systems. Each option has different advantages depending on the bicycle, riding conditions and intended use.

Front Drive 250W Conversion Kit

The Front Drive 250W Conversion Kit is an accessible option for cyclists who want to add electric assistance to a compatible bicycle. Starting from £150 for the kit configuration without a new battery, it is designed for everyday cycling and commuting.

Its front-wheel motor arrangement makes it a practical choice for many riders who prefer a relatively straightforward conversion process. Before purchasing, customers should check wheel size, fork compatibility, braking requirements and battery selection.

Mid-Drive 250W Conversion Kit

The mid-drive system places the motor around the bicycle's crank area, allowing it to work through the gears. This arrangement can provide a natural pedalling experience and useful assistance on hills.

Cyclotricity's mid-drive 250W kit starts from £250, with the final price depending on the selected configuration and battery requirements. For a more detailed comparison, read our guide to the benefits of a mid-drive motor compared to a hub motor.

Rear Drive 1000W Conversion Kit

Cyclotricity also offers a rear-drive 1000W for higher-powered applications.

Important: The 1000W kit exceeds the UK's standard electrically assisted pedal cycle (EAPC) power limit of 250W. It is intended for off-road use only where permitted and should not be treated as a standard road-legal EAPC.

Customers should check the applicable legal requirements before selecting a higher-powered conversion system. The right kit depends on your bicycle's compatibility and how you intend to ride. You can compare the available options in Cyclotricity's electric bike conversion kit range.

Making Electric Cycling More Affordable and Accessible

Affordable electric cycling is an important part of Cyclotricity's direction under Ebike Factory Ltd. Many people already own bicycles that are suitable for everyday travel but would benefit from electric assistance. An electric bike conversion kit offers an alternative to purchasing a completely new e-bike.

Make Better Use of Your Existing Bicycle

If you already have a bicycle that fits you comfortably and is in good mechanical condition, a compatible conversion kit may allow you to continue using it. This can reduce the need to purchase another complete bicycle while providing assistance for longer rides and challenging routes.

Choose a Setup That Matches Your Budget

Cyclotricity offers conversion kits at different starting prices, allowing customers to compare motor systems and battery options. The front-drive 250W kit starts from £150, while compatible batteries are available separately for £199.

The complete conversion cost depends on the selected kit, battery and any additional accessories or installation requirements.

Support More Sustainable Cycling Choices

Converting an existing bicycle can also help extend its useful life. Rather than replacing a suitable bicycle, riders may be able to upgrade it with electric assistance.

This approach supports the continued use of existing equipment, although the overall environmental impact depends on factors such as manufacturing, battery use and how the bicycle replaces other forms of transport.

For more information, explore 5 reasons to choose an electric bike conversion kit instead of buying a new e-bike.

Improved Customer Service and Technical Support

Customer support is another important priority for Cyclotricity under Ebike Factory Ltd.

According to the company's official announcement, the business is investing in customer service with the aim of providing faster responses, more comprehensive technical assistance and a smoother experience from ordering through to after-sales support. This is particularly important for electric bike conversion kit customers, who may need assistance with product selection, compatibility, installation or troubleshooting.

Guidance Before Purchasing

Choosing the correct conversion kit requires more than comparing motor power. Customers should consider their bicycle's wheel size, frame and fork dimensions, braking system, drivetrain and intended riding conditions.

Cyclotricity provides information to help customers understand these requirements before ordering.

Installation Information

Installing a conversion kit involves fitting the motor, connecting the electrical components and ensuring that the system is correctly configured. Customers can access Cyclotricity's installation guides for instructions on supported conversion systems. Anyone who is uncertain about installation should consider seeking assistance from a qualified bicycle mechanic.

Support After Purchase

Technical questions can arise after a kit has been installed, particularly when customers are learning how to use the pedal-assist system or maintain the battery. Cyclotricity's continued focus on after-sales support is intended to help customers address these questions and maintain their electric cycling setup. Customers can also visit the frequently asked questions page for information about compatibility, installation and product support.

What Lies Ahead for Cyclotricity?

Under Ebike Factory Ltd, Cyclotricity has outlined a renewed direction built around conversion kits, customer service and affordable electric cycling. The company's announced priorities include strengthening technical support, improving the customer experience and concentrating more closely on products that allow cyclists to upgrade existing bicycles.

For customers, this means the brand intends to continue supporting both new purchases and existing products while developing its position in the UK electric bike conversion market.

The ownership change also provides an opportunity to communicate more clearly with customers about the products available, how conversion systems work and which options are most suitable for different cycling needs. Although specific future product launches have not been announced in the ownership statement, the company's focus on conversion kits gives customers a clear indication of its direction.

Why Choose Cyclotricity Under Its New Ownership?

Cyclotricity continues to offer several features that may appeal to customers considering an electric bike conversion.

• Established UK brand: Cyclotricity has supplied electric cycling products since 2010.
• Continued operations: The brand continues to trade under Ebike Factory Ltd.
• Affordable conversion options: Front-drive 250W kits start from £150, with batteries available separately.
• Different motor systems: Customers can compare front-drive, mid-drive and off-road rear-drive configurations.
• Technical information: Installation guides and compatibility guidance help customers select suitable products.
• Existing customer commitments: Open orders and existing warranties continue to be honoured under the new ownership.
• Focus on customer support: The company has announced plans to improve technical assistance and after-sales service.

Whether you are upgrading a commuter bicycle or exploring electric assistance for leisure riding, choosing a compatible system is essential. Visit Cyclotricity to explore the current range of conversion kits, batteries and accessories.

Final Thoughts

Cyclotricity's transition to Ebike Factory Ltd marks a new chapter for the brand, with a stronger focus on electric bike conversion kits, customer support and making electric cycling more accessible.

For existing customers, the business has confirmed that orders and warranties continue to be honoured. For new customers, Cyclotricity remains a place to explore conversion kits that can add electric assistance to a suitable existing bicycle. As the company moves forward under new ownership, its stated priorities are to improve customer support and make electric bike conversion a practical option for more UK cyclists.

Ready to explore electric cycling? Discover Cyclotricity's electric bike conversion kits and find an option that suits your bicycle, riding needs and budget.